For those who are interested to earn The International Hospitality Management MicroMasters credentials, by successfully pass and receive verified certificates from all four courses in the HKPolyUx MicroMasters Program, you will be able to transfer up to 9 credits when you are admitted by the The Hong Kong Polytechnic University to the MSc in International Hospitality Management program.
Important dates
Course Start Date: 7 March 2017, 01:00 UTC
Verification Upgrade Deadline: 29 March 2017, 23:59
Course End Date: 31 May 2017, 23:59 (Course content will be archived after this date)
Certificate Generation Date: Early June 2017
Course Outline
| Week | Topic |
Content Release Date |
Graded Items and Due Date (UTC Time Zone) |
|---|---|---|---|
| Week 1 |
An Introduction to IT in Hospitality & Tourism Industry Develop a holistic view of the various knowledge and theories of ICT and innovation applicable to the hospitality and tourism industry. |
7 March 2017 01:00 |
|
| Week 2 |
Information Technology Adoption & Applications Introduce the theoretical perspectives on technology adoption and innovation diffusion. |
14 March 2017 01:00 |
|
| Week 3 |
Value Creation Through IT and Innovation Discuss the IT-based value creation in hospitality and tourism organizations. |
21 March 2017 01:00 |
|
| Week 4 |
Innovation Strategy Through Mobile Technology and Social Media in Hospitality & Tourism Industry Illustrate the principles and concepts in embracing mobile technology and social media in the context of innovation adoption and application. |
28 March 2017 01:00 |
|
| Week 4 |
1st Live Session (60 minutes) |
29 March 2017 03:30 - 04:30 |
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| Week 5 |
Business Analytics For Data-based Decision Making in Hospitality and Tourism Organizations Introduce the concept of data-based decision making and the principles and tools for business analytics. Discuss data sources and big data applications for decisions in hospitality & tourism organizations. |
4 April 2017 01:00 |
|
| Week 6 |
Technology Development And The Future of Hospitality and Tourism Organizations Discuss destination competitiveness based on IT strategy |
11 April 2017 01:00 |
|
| End of Week 6 |
2nd Live Session (60 minutes) |
18 April 2017 11:00 - 12:00 |
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Course Times
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Course Prerequisites
No prerequisites are needed. Anyone who is interested in learning about current development of global tourism and hospitality industry is welcomed to join this course.
Time Commitment for the Course
Every learner should expect to spend at least 6-8 hours per week on the course. This includes the time spent in going through the course materials (videos and reading materials), completing the assessment(s) and participating in the discussion forums.
Release of Course Content
The course content will be released week by week on Tuesday at 01:00 (UTC) from March 7, 2017. Any unexpected changes to released course content will be informed clearly to all learners through Course Updates email.
Academic Code of Conduct
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